The Canadian Football League
For more than 30 years, The War Amps and the CFL have shared a special tradition - the annual CFL PLAYSAFE PSA, saluting the League's support of The War Amps safety program. The connection goes back to the days when the late Karl Hilzinger was The War Amps CHAMP Sports Consultant. "Karlo" was a CFL all-star who played for the Ottawa Rough Riders in the ‘50s. A car accident left him a double-leg amputee. He became an inspiration to Champs and was well-known as the silver-suited skier in War Amps public service announcements. The War Amps and the CFL have been working together ever since to promote The War Amps PLAYSAFE Program.
The public service announcement airs during CFL broadcasts starting in October and runs right through to the Grey Cup game. It is another great way to reach people with the PLAYSAFE message.
Jarod and the Ticats
2009 CFL PLAYSAFE PSA
CFL PLAYSAFE Tradition
2004 Public Service Message